
Studio Management Platform
Client
Internal Product
One platform for every service business — adaptive onboarding, intelligent forecasting, and a freelancer marketplace that scales from solo operator to multi-location chain.
The Journey
Phase 1
Adaptive Onboarding & Multi-Tenancy
We built an onboarding engine that detects business type and reshapes the entire setup experience around it. A yoga studio sees class-pack pricing and instructor scheduling. A pet groomer sees per-service pricing and appointment slots.
- 11 business types with fully tailored onboarding flows
- Pre-built service templates and pricing defaults per profession
- Multi-tenant architecture with complete data isolation
- Five pricing models — per session, membership, package, hourly, and tiered
- Locale-aware currency, date, and language defaults from first interaction


Phase 2
Booking, Scheduling & Payments
The core operational layer handles everything a service business runs on: appointment and class scheduling with real-time availability, automated reminders, Stripe Connect split payments for multi-staff businesses, and recurring membership billing.
- Real-time booking calendar with conflict detection and waitlists
- Stripe Connect split payments across owners, staff, and freelancers
- Automated appointment reminders via email and SMS
- Recurring membership billing with proration and plan-switching
- Staff availability management with break rules and holiday blocking


Phase 3
Freelancer Marketplace
A two-sided marketplace connecting independent practitioners with studios that have spare capacity. Freelancers build verified profiles across 25+ service categories, set their own rates, and manage availability.
- 25+ freelancer categories from massage therapy to dog grooming
- Verified professional profiles with portfolio, qualifications, and reviews
- Studio-side search, filtering, and direct invitation flow
- Automated revenue splitting and payout reporting per freelancer
- Seamless integration — freelancers appear in the studio calendar like regular staff


Phase 4
ML Intelligence & Analytics
We layered machine learning models on top of operational data to surface insights no spreadsheet could. Demand forecasting predicts busy periods. Churn prediction flags at-risk members before they leave, feeding automated retention campaigns.
- Demand forecasting with staffing recommendations per time slot
- Churn prediction model flagging at-risk members 30 days in advance
- Automated retention campaigns triggered by churn risk scores
- Behavioural member segmentation for targeted promotions
- Revenue analytics dashboard with year-over-year comparisons and trend lines



Phase 5
Internationalisation & Accessibility
The platform ships production-ready in 10 languages including full right-to-left Arabic support — not bolted-on translations but structurally RTL layouts, mirrored navigation, and locale-correct formatting. Every screen meets WCAG 2.1 AA.
- 10 locales with structurally correct RTL layout for Arabic
- WCAG 2.1 AA compliance across all 307+ routes
- Keyboard navigation and screen reader support throughout
- Locale-aware date, time, currency, and number formatting
- OWASP Top 10 security baseline with rate limiting and CSRF protection


Results
0
Business types supported
0-30%
Projected churn reduction
0$130K
Est. annual value per studio
0
Languages inc. RTL Arabic
307+ routes delivered across the full application, covering every workflow from onboarding through analytics
11 business types supported at launch with industry-specific flows, pricing models, and templates
ML-driven churn prediction and demand forecasting projected to reduce member churn by 20-30% and boost revenue 5-10%
Estimated $65K-$130K annual value per studio from intelligence-driven operational improvements
10 locales with full RTL support, 80%+ test coverage, and WCAG 2.1 AA compliance from day one
Screenshots











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