Print Calculator & CRM
Client
GLA GFX
Accurate pricing, polished quotes, and full sales pipeline visibility — with zero infrastructure cost.
The Journey
Phase 1
Pricing Engine & Calculation Logic
We built the core pricing engine that handles the full complexity of print costing. Paper-to-printer compatibility, imposition mathematics, tiered ink costs by quality level, configurable markup per product type, setup fees, and VAT breakdowns — all surfaced as a clean, guided calculation flow.
- Imposition calculator for any paper and printer combination
- Tiered ink cost modelling across draft, standard, and high-quality print modes
- Configurable markup percentages per product type
- Real-time cost breakdown showing paper, ink, setup, markup, and VAT line by line
- Pre-loaded with real industry data — zero configuration needed to start quoting
Phase 2
Quote Builder & Email Delivery
The quote builder lets operators assemble multi-line quotes from pricing calculations, add custom notes and terms, and deliver them as professionally formatted HTML emails via Resend — all from a single interface.
- Multi-line quote assembly with drag-and-drop reordering
- Professionally formatted HTML email delivery via Resend
- Custom cover notes, payment terms, and validity periods per quote
- Full quote history with revision tracking and duplicate-to-new workflow
- PDF-ready layout matching the email format for offline sharing
Phase 3
Sales Pipeline & CRM
We added a full sales pipeline and lightweight CRM so the business could track every quote from first contact through to payment. Five pipeline stages, deposit tracking, conversion analytics, and client records.
- Visual pipeline board with five stages — enquiry, quoted, accepted, deposit paid, completed
- Conversion rate tracking shows where deals stall and where follow-up is needed
- Deposit handling with partial payment tracking and outstanding balance alerts
- Client contact records with quote history and lifetime value
- Revenue dashboard with monthly totals, average order value, and win rate
Results
0£0/mo
Running cost
~0 min
Quote turnaround
0%
Client data privacy
0
Sales pipeline stages
Quoting accuracy improved immediately — imposition calculations and ink cost modelling eliminated the margin erosion caused by underquoting
Quote turnaround cut from hours to minutes — what previously required cross-referencing spreadsheets is now a guided workflow
Full pipeline visibility for the first time — conversion rates, outstanding deposits, and revenue at a glance
Zero infrastructure cost — no database, no hosting backend, no recurring SaaS fees
Productive from the first launch — pre-configured with real industry defaults, zero onboarding required
Screenshots
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